How Partnership Marketing Works

Yesterday, I explained how when I first launched my business I had a sales problem. And, I showed you how a little known technique not only saved my business, but actually helped me jumpstart my growth faster than I'd ever imagined. It's called "Partnership Marketing," and today I'm going to teach you exactly how you can make it work for your business. Basically: Partnership Marketing is when another business promotes you to their audience. There are two reasons companies will promote you: Content Commissions People with big audiences need to send content out to their audience regularly but that's a grind. You can solve that problem for them by providing the content. For example:  Podcast interviews: You do an interview led by the podcast host, they publish the podcast to their audience and you get discovered by 1,000s of new people. You mention your product, website and give a call-to-action to convert them. Guest Posts: You provide an article to the website owner, they publish the article and you get discovered by 1,000s of new people. You mention your product, website and give a call-to-action to convert them. Facebook lives: You provide a Facebook Live training for their Facebook group and you get discovered by 1000s of new people. You mention your product, website and give a call-to-action to convert them. Speaking at a conference: You give a speech on stage, the conference organizer sells tickets to fill the audience and you get discovered by 100s of new people. You mention your product, website and give them a call-to-action to convert them.  Lead Magnet swaps: You give the audience owner your lead magnet and they give you theirs. You both promote the other's lead magnet to your audience. Each of you are discovered by 1000s of new people. In your delivery of the lead magnet you mention your product, website and give a call-to-action to convert them. Also, people with big audiences need to generate revenue to pay the bills. One of the easiest ways to do that is for them to promote other peoples products to their audience. You can help them do that by providing a quality product that helps their audience and then paying them a a small % of what they sell, a commission For example:  Affiliate promotion: You give your partner links to your product, they tell their audience about your product and 1,000s of people discover your product for the first time. Many of them buy your product from the partners' promotion. The partner gets a small % of what they sell and you keep the rest.  Webinars: You host a webinar training for the audience owner, they invite their audience to it and you get discovered by 1,000s of new people. You sell your product at the end of the webinar and give the partner a % of the sales Learn how you can boost revenue with partnership marketing =>> book a 1:1 strategy call. Now, the fascinating part is this... Many of these audience owners are so desperate for content and commissions that they are actively posting online trying to find people to help them.   A podcast host posting trying to find guests!   Or this one... A big blogger trying to find people to write for their blog. Can you do a podcast interview? Can you write a guest post? Could you host a Facebook live? If you can do any of those things, you can do partnership marketing! Instead of you doing all of the hard marketing work, let them do it for you.   Partnership Marketing is when another business promotes you to their audience.   By now you might be thinking: "That all sounds great Bryan, but…" How do I actually make this work for me? Where do I find the right leads? How do I pitch them? How do I negotiate my first deal? How do I turn a podcast into new sales??? When you book a call with one of my partnership experts, we'll walk you through exactly how you can start leveraging partnerships to scale your business…starting today. You see, I've I've spent the last 8 years perfecting a simple system to help you launch and scale your business through partnerships. I've uncovered all of the major obstacles I've streamlined all of the nitty gritty grunt work I've perfected exactly how to pitch and land incredible deals (even if you're a one-man band) It's easily the fastest, most effective way to increase your sales. Click here to book a 1:1 strategy call.   On it, we'll help you determine if this is the right strategy for your business, and outline a series of clear steps you can take to start profiting from partnerships, ASAP. Talk soon, Bryan   P.S. Wondering what kinds of wins partnerships can lead to? Our clients are getting their businesses in front of hundreds and even thousands of warm leads with partnerships every single week: Ready to start having wins like this in your business? Click here to book a strategy call with my team and learn how to make partnerships work for you. 1910 Madison Avenue Memphis, Tennessee 38104 Adjust your subscription settings here.