3 Ways to Grow Your Business

There are only 3 ways to grow a business: More leads, More trust, More monetization. We call this A-T-M: Attract more leads Teach to build more trust Monetize. If our business is stalled or a client's business isn't growing like they want it to, the trouble is one of these three buckets.   Hitting revenue goals is all about making each of these 3 buckets work better   Inside of each bucket are only a few parts.   Attracting Leads is made up of: Clearly defined niche (avatar and problem). Stable and scalable lead channel (affiliate, partners, SEO), Enough actual leads coming in (monthly lead volume). Trust is generated by three things: Teaching how to solve the problem (podcasts, blog posts). Sharing what it looks like to win (case studies, results). Getting good engagement (replies, clicks, opens). Monetization happens when three things are in place: An irresistible offer that your best fit client drools over. Simple yet effective sales funnel (there are 3 main ones for coaches). Producing repeat buyers (recurring or additional sales). We ask every prospective client to do.a self-assessment on these 3 buckets. The goal is to find the one that would move the needle for them the most.   By doing this, it gets them in the right mental space before working with us, introduces them to us (and the way we think), and motivates them to take a solution-oriented approach to their business.   It also helps us to understand their business better, so we can help them scale faster and more efficiently.   Today, I want to share this self-assessment with you. If you take a few minutes to think carefully about each question, it will lay foundation for your next stage of growth, because it will help you to pinpoint both the lowest hanging fruit in your business and the highest value actions you can take,   Click here to access the worksheet.     Before you complete it, you may also want to watch this 10 minute training video.   It walks you through the A-T-M method in more detail and explains how you can apply each of the 3 buckets to grow your business. (The ATM training begins around 2 minutes in)   Again, this is the exact training I send to every prospective client, before we start working with them. I believe it is absolutely essential to understand in order to grow your business in a meaningful (and sustainable) way.   After you watch the video, if you want help applying the ATM method to your business, give us a call.   On it, we'll use the framework I just outlined to help diagnose the key challenges you're facing, and outline the best next step forward for your business.   Click here to schedule your call.   - Bryan Growth Tools, 1910 Madison Avenue, Memphis, Tennessee 38104 Unsubscribe Manage preferences