Sales Brief: SALES MADE SIMPLE

Insight selling vs solution selling, inbound sales cadence, important KPIs to track, and more

 ‌ ‌ ‌ 

Trouble seeing this email? Early on in my sales career, I had an epiphany: selling is simple. The hard part is not the actual selling...the hard part is not overcomplicating it. When customers WANT to buy, but struggle to make a purchase, you know you have a problem. This is where solution selling and insight selling come into play. Both aim to solve buying process complexity in their own unique way. This week I wrote a comprehensive breakdown of these two sales models . You'll learn how they differ, how they're the same, and how to put them to practice during your sales process. Which model is right for you? Read and find out! Go get'em! AND NOW...YOUR WEEKLY SALES BRIEF 🔥 Insight selling vs solution selling + how modern sales teams use both An overcomplicated buying process is a real issue customers face, and both solution selling and insight selling can be used to address this problem in their own unique way. SALES MADE SIMPLE → Inbound sales cadence tips for SaaS sales | SalesFuel Bites Building an inbound sales cadence for your SaaS sales team doesn't need to be difficult. James Urie from Close explains what it takes to set up an effective inbound sales cadence. THE WAITING GAME → The 8 KPIs that actually matter—and how to measure them There are dozens of potential metrics you can track, but tracking all of them is neither productive nor efficient. Here are 8 critically important KPIs worth paying extra attention to. BACK ON TRACK → Five ways to change your sales strategy after COVID If your sales team hasn't dealt with enough upheaval over the past 15 months, get ready for even more adjustments in the upcoming post-pandemic world. ONWARD AND UPWARD → 6 things sales reps say that kill deals An untrained sales rep can often kill a deal that a trained rep would be able to close. This is why sales training and coaching is so important: to curb deal killlers like this... BUYER'S REMORSE → Startup success can hinge on one subtle difference One of the key predictors of startup success is not selling to customers who want your product, but customers who NEED your product. Is this easier said than done? SALES UNHINGED → © Close PO Box 7775 #69574 San Francisco CA 94120-7775 USA Unsubscribe