Get my latest book (you'll need to hear this)

I'm running a special promo to give away free copies of my latest book for founders, salespeople, and business owners. Sign up to get it!

Tl;dr: I'm running a promo this month to give away free copies of my latest book for founders, salespeople, and business owners. Sign up for a free trial of Close.io and you'll get your free copy of the book soon. This might be the most important single piece of advice I can give you to grow your business: TALK TO YOUR EFFING CUSTOMERS. Yep, that's actually the title of the book. People advised me to instead call this book "Customer Intimacy", but I don't care if some people dislike the title. What I do care about is that you really get the idea. I want you to not just consume, but actually USE my advice to build a better business. The longer I'm doing this entrepreneurship thing, the more I realize that this is one of the most fundamental things to get right. You need to stay in touch with your customers. You need to intimately understand them, their needs, wants, and problems. Because whoever understands the customer best... wins. And there's no better way of gaining a clearer understanding of your customers, than talking to them. But you need to be methodical about it. You need to do it the right way, so that it leads to meaningful insights you can use to improve your business. And that's exactly what I cover in this book: How to talk to customers, and what to do with the insights you get. I've spent the last year exploring this topic deeply, not only practicing it within our own company, but talking about it all around the world. Here I am preaching the gospel of talking to your customers at Canada's biggest SaaS conference: What I share in this book is the culmination of all of this. Even if you've read all of my previous books, I highly recommend that you get yourself a free copy of this book as soon as it's released. Who should read this book?  You! It doesn't matter what your current role is, whether you're a founder, a sales rep, a support person, an engineer, a manager, a designer... You will find actionable ideas in this book that'll enable you to create more value for your company, and have a bigger impact within your team.  When will you receive this book? My team and I are still putting the finishing touches on this book, but you'll receive your copy before your trial ends (within 14 days of signing up).  Here are just some of the things I cover: Quickly validating your idea before you build a product (and company) Developing an ideal customer profile Finding quality leads How to get pricing right How to determine which features to build (and which not), and how to build them the right way How to determine which customer acquisition channels to focus on How to increase revenue from your current customer base How to improve retention (which can make a huge impact on your bottom line) How to build a passionate tribe of users and evangelists And much more :) Sign up for your free Close.io trial now. It takes two minutes and there's zero risk (you don't even need to put in your credit card—email is all it takes). If you don't want to become a customer, there's nothing you need to do—the trial will automatically expire. And the book is yours to keep. Go get'em! Steli PS: If you read the book and still have a question about customer intimacy, just email me and I'll help you out. All you need to do is get started with your free, no-risk trial. Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You may manage your email preferences anytime.