How to overcome the “your startup is too small” objection

If you're a tiny company, and you want to sell to a large organization, there's one objection the buyer will almost inevitably bring up: "Your company is too small. Can you handle the workload? What if one of your core people get sick?" If you know how to handle this objection the right way, you can turn it into a selling point that helps you close the deal (rather than lose it). Way too often founders apply the "fake it till you make it" strategy: they pretend to be bigger than they are. Don't do that. Instead, use the 3 practical tactics I share in my latest blog post to win the deal. Go get'em! Steli PS: I have personally used this tactic when we were still running ElasticSales, where we offered a scalable, on-demand sales team. We were literally just a few guys cold calling venture-backed startups. I've since shared it with plenty of founders, and I can guarantee you: It works across all kinds of industries and businesses. Elastic Inc. PO Box 7775 #69574 San Francisco, CA 94120-7775 You may manage your email preferences anytime.