Most reps fail at dealing with this sales objection

You're on the phone with a prospect, and it seems they could be a good fit for your offer. Until they tell you they're already doing this in-house.

Many sales reps trip over this objection, because they lack a solid gameplan. They resort to becoming confrontational, or they dismiss the value of the in-house solution the prospect is currently using. 

(That rarely ever works out well.)

There's a much better, more effective way to manage the we're already doing this in-house objection.

  1. Start investing in the relationship
  2. Offer your solution as a supplement, rather than a replacement
  3. Make the case for your solution

I'll share the details of this strategy in my latest post on the Close.io blog.

Go get'em!
Steli

 

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