How we transitioned from services to software

Nowadays, most startup founders want to develop software—even the ones who run services businesses.  So I'm frequently asked how we transitioned from a sales team on-demand to the inside sales CRM of choice for startups and SMBs. The truth is, there's no easy way to make that transition. But if you let things happen naturally, and you avoid a few common mistakes, the path to success gets a lot less rocky. Read my latest post on the Close.io blog to learn how we transitioned from services to software—and built a killer product in the process. Go get'em! Steli PS: We're looking for a rockstar Product Marketer to join our team. Do you know someone amazing I need to talk to? Please send them my way and I'll owe you one. 🙏 Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You may manage your email preferences anytime.