Early access to our new sales email blueprints (free download)

Tl;dr: I'm sharing with you this month a new bundle we've put together about cold-emailing, including dozens of templates. Sign up for a free trial of Close.io and you'll get the bundle for free. We recently launched a much awaited feature in Close.io -- automated email sequences. Customer feedback has been through the roof but the number one request for us has been: "what should I write in my sequences? what do you do?" So today we're sharing a ton of new stuff -- sign up for a free trial of Close.io today to download our newest email resources.     Here's what you'll get: Revised editions of The Follow-Up Formula and Cold Email Hacks Our very own email onboarding templates An ready-to-use set of follow-up templates written this year And three bonus videos about cold emailing  Besides general advice, the books also contain: 14 proven email templates for any scenario in the sales process Cold email templates asking for a referral to the right person in an organization Cold email templates to ask for a call or meeting with a potential prospect Follow-up email templates for prospects who have gone silent Email templates for winning lost opportunities back The exact email you should send after you called a prospect but weren't able to reach them A short simple template to nudge a stagnant deal towards the finish line One simple tweak you can make to ALL of your sales emails that will skyrocket your response rates A simple formula for crafting subject lines that work for YOUR target audience Sign up for your free Close.io trial now. It takes two minutes and there's zero risk (you don't even need to put in your credit card—email is all it takes). If you don't want to become a customer, there's nothing you need to do—the trial will automatically expire. And all the books and resources are yours to keep. Go get'em! Steli PS: If you read the materials and have a question, just email me and I'll help you out. All you need to do is get started with your free, no-risk trial. Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You may manage your email preferences anytime.

Your sales emails get opened, but prospects don't respond?

You're sending out sales emails, you got good open rates, but you don't get enough responses? There are five common reasons why this happens: You don't have a CTA in your email You have too many different CTAs Your CTA is confusing or unclear Your CTA is too hard of a decision Your CTA is asking for too much I'll show you how to remedy these issues, and give you three specific techniques for writing effective CTAs. Check out my latest post on the Close.io blog where I share how to write sales emails that get quality prospects to respond. Go get'em! Steli PS: ICYMI, we just released an exciting new feature that allows you to automate your follow-up emails. You can now set up email sequences that are specifically optimized for moving sales conversations forward. Learn more about email sequences here or sign up for a free trial of Close.io to try it out yourself. (Already signed up for a trial of Close.io in the past? All good, you can try it out again with our new and improved feature set.)

Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You can manage your email preferences anytime.

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New feature announcement: Automated email sequences for salespeople

Unless you really like sending hundreds of follow-up emails manually you're going to love this new feature: email sequences for salespeople.

Unless you really like sending hundreds or thousands of follow-up emails manually you're going to love this new feature in Close.io: email sequences for salespeople. Put simply, an email sequence is a series of emails — written in the normal way you write follow-up emails — that are sent to prospects and leads over the course of days or weeks.   The Simplest Way to Automate Follow-ups You've probably heard of drip campaigns, automated emails, or auto-responders. They typically involve dedicated (and often expensive) apps, usually complex integrations with your CRM, and more often than not a lot of fiddling with templates, layouts, and previewing emails for different email clients. Our email sequences feature on the other hand is designed exactly for people who know they need something like that but don't have the time, expertise, or additional budget to set up complex workflows and integrations.  How Do They Work? We've kept this as simple and straightforward as possible: Write a series of emails designed to create a response and save them as templates. You do this in the normal way you would in Close.io: no HTML, no complex layouts, no need to test on different browsers or email clients. Create a new email sequence and add steps (as simple as clicking an "Add Step" button). For each step pick the template you want to use and choose how long of a delay you want between the previous email and this one. Enroll leads into the sequence from the individual lead view, or, for best results, enroll an entire Smart View with one click from the email dropdown menu.   Try Email Sequences For Free Email sequences are available to Professional and Business plan customers. If you're not yet a Close.io user — now's the best time to start a full-featured 14-day free trial to try email sequences. If you're already on our Basic plan, reach out to our success team to arrange for a demo.

Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You can manage your email preferences anytime.

how we multiplied our reach rates (+ a lesson for lean startups)

Years ago we used to run an sales outsourcing company. We eventually were running the sales operations for hundreds of venture backed startups in Silicon Valley.  But we ran into a problem: We couldn't reach enough prospects without hiring A LOT more salespeople. And hiring a lot more sales people is very expensive—especially if you have to seasonally scale your sales team up or down. So we considered solving this problem with technology. But the technology we needed didn't exist. And building it ourselves would have been very expensive. So we used IBMs surprisingly simple lean business hack to build an MVP. (I know, IBM is probably the last company that comes to mind when you think lean startup. But they actually did this in the 1980's—decades before lean startups were even a thing.) Doing this allowed us to figure out if building the tool would actually be worth it.  The results of our little experiment were extremely surprising: Not only was building a tool to increase our reach rates worth it. After looking at the numbers, it became shockingly obvious that not building the tool would be nothing but stupid. It would be a huge missed opportunity that could totally change our business. So we built it. And it did totally change our business.  In fact, I can't even imagine where we'd be now as a company if we hadn't launched that tool inside our CRM back in 2012. Check out my latest video on the Close.io blog, where I share the whole story with you, and how you can apply it to your own business. Go get'em! Steli PS: In case you're wondering, I'm talking about a predictive dialer. It was a very basic, rudimentary version of the Predictive Dialer we've just recently launched for our customers. You can try it out for yourself with a 14-day free trial here.

Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You can manage your email preferences anytime.

Harness the ROI magic of Close.io for your business

You hear this all the time. Every CRM promises to Save Time! Increase Productivity! Maximise your reach rate! Optimise blah...!

Every sales rep, manager, and leader wants to improve their performance and ROI. Hiring more reps is what a lot of people turn to first. This is a mistake. Sales teams become high-performers because they start by first maximizing their efficiency levels. Then they're ready to hire.   The secret to maximizing efficiency Yeah you hear this all the time. Every CRM or productivity tool promises to save time! Increase productivity! Maximise your reach rate! Optimize blah...! Here's the secret to maximizing efficiency: document your process and automate it.  The choice of CRM then depends on whether it can automate your process. Here are the kinds of processes that Close.io is a good fit for: You deal with large lead lists You like to engage with prospects on the phone You do a lot of cold email outreach You deal with seasonality You're a follow-up maniac Once you know what you want to automate follow this simple method to calculate the true ROI of using a CRM like Close.io: Work out your reach rate: how many prospects you actually talk to for each hundred you reach out to. Work out your efficiency rate: how long it takes you to reach out to a hundred prospects. Compare these baseline numbers with what you achieve after automating your process with Close.io.   Don't believe me. Believe our customers. Have you read my book Talk To Your F#cking Customers? Well we talk to our (lovely) customers a lot, both personally and through our customer support and success teams. Here are a couple we're really proud of: Sarah Haselkorn (MakeSpace) After moving our team to Close.io's built-in Power Dialer, we saw a 60% increase in outbound call volume and 28% increase in outbound call duration. Jovana Trifunovic (Case3D) You don't even need to pick up the phone and dial — just press one button and you're already on the line. The call is automatically synced inside your lead. Here's a challenge: go ahead and Google "Close.io Reviews". There are a few really good reasons why we average 5-star ratings.   We offer a full-featured trial Our free 14-day free trial includes unlimited access to all our features -- and there's no credit card required to signup. In our onboarding emails (powered by Close.io itself) we will also send you a sample lead list to get you going. Go get 'em! Steli PS: Got any feedback? Hit reply and your email will come straight to my personal inbox. I'll make sure you get a response.

Close.io PO Box 7775 #69574 San Francisco, CA 94120-7775 You can manage your email preferences anytime.